RSC AS A COMPETITIVE ADVANTAGE

A new business strategy that promotes the integration of stakeholders

Social responsibility is today a necessity for every company. An organization that cares about continuous improvement and that has among its goals to remain in the market, must learn to interact correctly with its environment.

When an organization is socially responsible, it has a greater impact on its stakeholders or interest groups, since by worrying about social and environmental problems, and trying to solve them, the purchase decision of consumers changes. The company becomes more profitable and gives it greater credibility.

Any company that knows how to properly integrate CSR into its strategy and at an operational level, has great possibilities of achieving competitive advantages that give them a better strategic positioning and greater profitability.

Organizations must make CSR a commitment, and in order for it to serve, from the highest manager to the lowest-ranking employee, they must set the example, since each and every one of them is part of the link in the value chain .

It is necessary to understand that CSR actions represent an intangible added value, it is a business management tool, it is a new business vision that involves the concern and performance of the company with its environment (See image 1).

Horizones consulting’s ‘Diamond VITAL’ model seeks to identify accurately and under statistical, financial and econometric models the level of direct and indirect impact of CSR strategies in all areas of the business and thus set profitability and solvency guidelines (See image 2 & 3)

 

If you want more information, do not hesitate to consult our infographic in the link below

Download our infographic on CSR

When an organization is socially responsible, it has a greater impact on its stakeholders or interest groups, since by worrying about social and environmental problems, and trying to solve them, the purchase decision of consumers changes. The company becomes more profitable and gives it greater credibility.

Any company that knows how to properly integrate CSR into its strategy and at an operational level, has great possibilities of achieving competitive advantages that give them a better strategic positioning and greater profitability.

Organizations must make CSR a commitment, and in order for it to serve, from the highest manager to the lowest-ranking employee, they must set the example, since each and every one of them is part of the link in the value chain .

It is necessary to understand that CSR actions represent an intangible added value, it is a business management tool, it is a new business vision that involves the concern and performance of the company with its environment (See image 1).

Horizones consulting’s ‘Diamond VITAL’ model seeks to identify accurately and under statistical, financial and econometric models the level of direct and indirect impact of CSR strategies in all areas of the business and thus set profitability and solvency guidelines (See image 2 & 3)

 

If you want more information, do not hesitate to consult our infographic in the link below

Download our infographic on CSR

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